And with IdentiMate, you can now let others know you are who
you say you are.
IdentiMate provides a simple, inexpensive way for you to provide
confirmation and verification that the personal information that you
display on your website or online personal profile is accurate and
correct.
  When people see the IdentiMate mark, they feel safer
communicating with someone that has put a little effort into letting
others know they are upfront about who they are.

Verify your personal information